JOSEPH GRENNY – Chairman of the Board


Joseph was co-founder and president of California Computer Corporation. In 1990 he co-founded VitalSmarts which today is one of the most respected corporate training and organizational development companies in the world with clients representing 300 of the Fortune 500 companies. Named the 2008 Business of the Year by The Association of Learning Providers, VitalSmarts has also been ranked four times by Inc. Magazing as one of the fastest growing companies in America. Products resulting from Joseph’s research have been used to train over two million people worldwide.

Joseph is co-author of seven books, including four immediate New York Times bestsellers–Crucial Conversations, Crucial Accountability, Influencer, and Change Anything. Over three million of Joseph’s books have been sold – and are standard texts in major universities across the world.

In 2007, Joseph and his co-authors were named Ernst & Young Entrepreneurs of the Year for their work in founding and leading VitalSmarts.

Joseph is the Chairman of the Board as well as a co-founder of Unitus Labs, a 501(c)(3) non-profit which manages the strategic direction and initiatives to achieve the Unitus mission of reducing global poverty through economic self-empowerment. The Unitus group of companies has deployed over $1 billion globally to battle poverty and to enable grass-roots entrepreneurship in developing countries and has reached over 20 million poor around the globe.

Joseph studied at Brigham Young University from which he received a Bachelor’s degree in International Relations.


TED BROMAN – Board Member


Mr. Ted Broman serves as Chief Executive Officer of IntegraCore LLC and served as its President. Mr. Broman served as Managing Director of two $30-million venture capital pre-IPO funds for Red Rock Capital. He grew Financial Freedom Report, Inc., a sales and marketing company where he served as Chairman and Chief Executive Officer, to annual revenues of over $120 million in less than one year. He was President of MG Technologies, Inc., a technology incubator and holding company. Several of its holdings were successfully funded and/or sold including The Windsor Casket Company, which Ted sold to Mity-Lite; he then went to work for Mity-Lite to manage their investment. He is the founder of Health Connect, a healthcare software solutions provider to insurance companies and private practice.

Before assuming roles in executive leadership, Mr. Broman worked in sales and marketing, where he created and managed multiple million-dollar marketing campaigns as well as managed sales forces of up to 100 people. In less than four years, Ted increased sales at FreCom Communications from $5 million to more than $100 million. He owns Conduit ( and Health Connect (

Ted’s social initiatives have been primarily in five areas, but his greatest passion has always been to address addiction and recidivism in Utah. Ted’s other social initiatives are:

  1. Working with/ supporting orphans in Haiti – Haitian Roots,
  2. Doing water projects for indigenous populations in the remote mountains of Honduras – Amigos of Honduras,
  3. Working with/supporting AIDS orphans and AIDS victims in Roatan, also via Amigos of Honduras,
  4. Supporting, being a executive mentor and business competition judge with Defy Ventures to help ex-convicts via entrepreneurship,
  5. Helping lift immigrant families in Utah out of poverty through micro-credit loans, business and financial mentorship and English language training via the IntegraCore Bank (which he founded).

Ted has been involved with and strongly financially supported other local non-profits such as The Road Home and Primary Children’s, etc. but has not been involved with them at an operational level as he has been with The Other Side Academy and the 5 initiatives listed above.

He graduated from the University of Utah with a BA in Accounting. Mr. Broman also earned an MBA from the University of Utah, where he returned as a teacher in their MBA program as well teaching in the MBA program at the University of Phoenix.


TIM STAY – CEO of The Other Side Academy


Tim Stay was formerly the CEO, as well as a co-founder of Unitus Labs. Tim Stay started and ran Marketing Ally, which became one of the Top 50 Call Centers in the U.S.A and had over 1,110 employees. He started and later sold to He was a co-founder of Bizcradle, a business incubator that launched such technology companies as SenForce, which sold to Novell. Tim was former CEO of Perfect Search Corporation, an innovative search engine and software development company.

Tim was voted as one of the vSpring 100 technology entrepreneurs in Utah and was recipient of the Distinguished Alumni Award from BYU. He has served on the Utah Valley University Foundation Board and on the Advisory Board for the Center of Economic Self-Reliance and the National Advisory Council for Religious Education at BYU. He has been Community Council Chair at Lakeridge Jr. High and at Mountain View High School. He serves on the Utah State Board of Education Advisory Panel for Community Councils.

Tim holds a civil engineering degree and also has an M.B.A. and an M.A. in International Studies, with a focus on economic development in developing countries, all from Brigham Young University.




DAVID DUROCHER – Managing Director


Dave Durocher was arrested for the first time at the age of 13 years old. By the time he was 38, he had been to prison four times for a total of 15 years. When he was given the option to go to Delancey, he was facing 29 years in prison. Dave pleaded guilty of his crimes and went to Delancey in Los Angeles. Dave was at Delancey Street for 8 years and became the Managing Director of their 250 person Los Angeles facility for 5 of those years. Dave is articulate, humble, tenacious, interpersonally skilled, a good manager and a good public speaker. He was able to double revenues in their Training School businesses while he was there and when he left, he had tripled their earnings from when he had took over the facility. Dave has helped countless others regain their dignity, their families and their lives before he moved on to enjoy his own success as the person he had become.

Now Dave is embarking on the next chapter of his new life; to help create a place, much like the one he credits with saving his life, only better. A place people can come to learn about integrity, honesty, hard work and self-respect. All the things that protect those inclined from falling prey to their addictions so as not to become the kind of person Dave was, but rather the kind of person he is today.


LOLA ZAGEY – Director

Lola Head Shot

Lola has always dreamed of making a difference in the world. Her progress was stopped dead in its tracks twenty years ago when she developed an all-consuming addiction to heroin. This new path took Lola down to a place where all drug dependent people go… to rehabs, jails, and prisons. She was stuck in hopeless desperation and after being arrested one more time, she knew she had to try something different. Lola had heard about Delancy Street Foundation and wondered if the judge would give her a chance to try this program. The judges quickly agreed to two years in Delancy Street or do five years in prison. He gave Lola a stern warning. He said he would offer this deal to her but he recommended she do the prison time. He has seen addicts like Lola before and at this point, he believed she would fail the program and end up in prison anyway. Lola had a different idea. With gratitude for this opportunity, Lola excelled at Delancy Street. She worked her way up to the finance department where she learned skills in accounting, auditing, and bookkeeping with an emphasis in rehabilitation management. Lola’s two year sentence in Delancy Street turned into a five year life changing stay. Once graduated, Lola quickly found work in the medical field as well as property management and sky was the limit. The only thing missing was her desire to help other addicts still suffering. Enter The Other Side Academy. Now Lola can live her dream of making a difference in the world.




Alan began using marijuana and other drugs in his early teens. He spent his adult life as a “functioning addict” until he was introduced to methamphetamine. That began a thirteen year downward spiral of multiple arrests, lost marriages, lost careers and eventually homelessness. Alan’s troubles culminated in his being arrested three times in a span of eleven months for manufacturing meth. Facing many years in prison, Alan says he was rescued from himself by an empathetic Judge who allowed him to go to Delancey Street instead of prison. That most fortunate occurrence, as he calls it, saved his life, he says. He stayed two years as required by his plea bargain and another four years voluntarily to help others experience the redemption and renewal he had found. While at Delancey Street Alan worked in Corporate Development, Finance. Retail Sales and eventually found his niche in Community Relations. Alan was responsible for advocating Delancey Street as a sentencing alternative to the Judicial and Legal communities. He was a natural. He is articulate, persuasive and living proof that the process can work. Alan has done speaking engagements throughout New Mexico and southern California enthusiastically advocating for just the type of therapeutic community that he will now help foster in Salt Lake City at The Other Side Academy. “I’m so blessed. I get to help build a place just like the one that saved my life. What could possibly be more gratifying than that?



Steve dropped out of school at twelve years of age. Before long, he was using methamphetamine regularly. His first arrest was at fifteen years old. He went in and out of juvenile hall and jail and at twenty years of age caught his first prison term. Steve did three more prison terms by the time he was twenty-eight. Tired of going in and out of prison, Steve finally walked himself into the Delancey Street Foundation in Los Angeles for an interview. “I was tired and lost. I wanted to change. I just didn’t know how. But I knew Delancey Street was the place to figure it out.”

Steve spent five years at Delancey Street. It was the opportunity for change Steve was looking for. During his time at the Delancey Street Steve he got his G. E.D. He managed the warehouse. He served as a “Crew Boss” in charge of stewarding newer residents. Steve also worked in the Legal Department and ultimately was charged with heading Delancey’s satellite facility in Charleston South Carolina.

Steve graduated Delancey Street and was leading a successful life in the oilfields of North Dakota when he was contacted by The Other Side Academy. Steve was highly regarded and courted by the other The Other Side Academy faculty members who knew him from Delancey Street to help run the day-to-day operations and Steve is now an integral member of the The Other Side Academy team.



Chris Nelson Head ShotChris was a “latch-key kid.” His step-dad was an alcoholic and Chris had little supervision growing up. He began drinking at age twelve and by his junior year in high school Chris had been arrested twice for D.U.I. After high school, he began using cocaine, acid and other drugs. His life unraveled quickly.

By the time Chris turned twenty, he was going in and out of jail regularly, and at twenty-four he went to prison for the first time. Chris did two more prison terms and was arrested again, facing another ten years in prison. Chris wrote Delancey Street and begged for help. He told them he wanted something different and he’d do anything to achieve it. He was accepted and the judge agreed.

Chris stayed at Delancey Street six years. He earned his Class A commercial license in that time and became a stalwart in the moving company. He was put in charge of the moving department in Los Angeles and eventually was charged with overseeing all five Delancey Street moving companies across the country.

Chris graduated and was driving over the road when he was approached by The Other Side Academy to become part of the The Other Side Academy team. He agreed to come on board and now manages The Other Side Movers, one of the vocational training schools of The Other Side Academy. Chris has joined the other Delancey Street Graduates who manage The Other Side Academy. “I’m happy to help lost souls save their lives just like someone helped me. I can’t imagine a more gratifying way to make a living.”